Category Archives: Team Blog

The influence, use and growth of video-on-demand have been explosive. With billions of people hooked up to the internet, video streaming is booming. In light of this, many businesses are taking advantage. The savviest businesses, whether they be in technology, fitness, marketing or anything else, are monetizing their video-on-demand content. It makes complete sense, then, […]

In 2023, mobile is king. Today, our smartphones are much more like computers. People are increasingly relying on them for everything they do, including entertainment. We’re watching more videos on their mobile devices than ever. An estimated 2.72 billion people are going to watch live or on-demand videos on their mobile devices. This trend is […]

As the use of traditional television continues to decline, the over-the-top (OTT) video industry grows more by the day. In recent OTT trends, more than 60% of adults in the US report watching subscription-based OTT video services every day. That number continues to grow as OTT hosting solutions make it easier for OTT service providers […]

It’s not only businesses that have had to adapt to (and benefitted from) providing live streaming. Institutions, too, since the wake of the pandemic in 2020, have had to learn to adapt to a new, even more digitally connected world. Churches around the world have been such institutions. By reimagining what’s possible, they’re using technology […]

Did you know that 59% of executives report that they’d rather consume information through a video than reading written text? Watching videos accounts for nearly one-third of all online activities of computer users. People have turned to online video services for news, entertainment, sports, and more, so it makes sense that this trend has carried […]

Over the last decade, live streaming has become easier to achieve, primarily due to advances in streaming software. Streaming software allows anyone from a newbie to an advanced broadcaster to create live streams easily. The global enterprise video market should reach $25.6 billion by 2025. If you do the math, that’s an annual growth rate […]

Ask yourself: would you prefer to watch a video of Gordan Ramsey cooking a steak or read about it? You’d want to watch the magic happen on video. And you’re not the only one; your audience probably has the same approach to content consumption. Live videos are becoming an essential part of a broader content […]

The video-on-demand (VOD) industry has exploded in recent years. People’s appetites for video-on-demand streaming and subscription video are at an all-time high. One recent report has found that people’s video-on-demand viewing through a VOD platform has grown 155% year-on-year, live streams and viewing up 93% and the average viewing time per session is 26.4 mins. […]

You are a booming business, and you think expanding your audience in China would be a good call by leveraging Chinese streaming platforms.  After all, the China live streaming market is expected to grow from 700 billion Yuan ($103.19 billion) in 2023 to 2100 billion Yuan ($309.57 billion) in 2026. But for that, you need […]

White-label video platforms are crucial to the professional look and user experience you must deliver to capture the growing live stream audience. You can nix third-party branding and advertisements that often come with free video hosting platforms and focus on your brand. This simple upgrade increases the professionalism of your content. In the past couple […]